Teacher: Madison Blackburn
Target Age Group: 9- 14 years old | Class Duration: 60 Minutes
Course Description
Throughout the year, students will develop a business from idea to pitch through engaging, hands-on missions. The course concludes with a Shark Tank-style presentation to a panel of judges.
Course Goals
• Think like an entrepreneur
• Solve real problems
• Build a memorable brand
• Learn basic business finances
• Strengthen communication and public speaking
• Create and pitch a complete business idea
Learn what entrepreneurs do and discover how they identify opportunities by solving everyday problems.
Brainstorm several ideas and choose one business concept to develop throughout the
Identify your ideal customer and learn why understanding your audience is key to success.
Create a business name, logo, tagline, and mission statement that represent your company.
Sketch your product or service, gather feedback, and make improvements.
Learn the basics of startup costs, pricing, profit, and budgeting.
Design eye-catching advertisements and learn how businesses attract
Practice communication skills and learn how excellent customer service builds loyal customers.
Develop persuasive sales techniques and confidently present your product.
Build public speaking skills and practice answering investor questions.
Create or refine a simple prototype or visual representation of your business.
Present your business to classmates and receive constructive feedback.
Polish your presentation, display board, and business plan before the final event.
Present your business to a panel of judges and showcase everything you've learned.
Students will present their business name, logo, product or service, target customer, pricing strategy, marketing plan, display board, prototype, and a three-minute Shark Tank pitch.